# Choosing Your North Star Metric

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## Metadata
- Author: [[future.a16z.com]]
- Full Title: Choosing Your North Star Metric
- Category: #articles
- URL: https://future.a16z.com/north-star-metrics/

## Highlights
- That’s why nailing your North Star Metric(s) — the top-line metrics that all company priorities are aligned around — is so crucial. Whatever companies choose as their guiding metric, all energy and brainpower will flow in that direction.